First off, flyers on vehicles are a no-go. You want flyers in places where your target demographic are going to take the time to see it. I.E. you want home and business owners to take time to look at your flyer and actually get something from it.
Best places to post these types of flyers, Break rooms in manufacturing plants, laundromats, grocery stores, car washes. I mean think about it, all the places people spend atleast a good hour or more, and you know they are people of initiative and detail. They're waxing their cars, reading lists, working... You get the point. Make them perforated so people can tear off a little strip with your number on it.
Business cards are only good if you're going to start a conversation first. A lot of people have those cork boards in their local shops, kind of like a
business card exchange. Don't do it. No one can take the card, most people frequent those businesses as in and out customers. It's pointless. Don't waste paper, ink, and funds. Start a conversation, if it lasts longer than 60 seconds, pitch a card out.
Advertising is crucial. Craigslist does work. Don't try putting up posts in the wanted or appliance section. Most people will either think you're a scammer or your local competition will flag it off, because they get flagged off. It's a peeing contest and vicious cycle of whiny nonsense. Post your ads in small business and labor/moving.
Also, on the topic of CL, trying to make a mad dash for free scrap on there is mostly pointless unless you have an RSS reader. Get one, google the concept, and set it up for
scrap metal so you're the first to know of posts. That's money every time.
Also I can't say it enough, depending on your moderator, freecycle is amazing for scrap metal. Some communities are small and intersocial and might not allow you to post. Check with your local moderator first and if you can post, give it hell. It does work and it works well.
Get to know your local trash route. For the first few weeks your stinking 8 hour day isn't going to cut it. You need to know the best neighborhoods. Ones that have dumpsters and one's that do curb side. You need to know what neighborhoods you can frequent and what one's will get johnny law involved ASAP. You also need to learn who you're competition is. Don't think you're the first one on the block with a truck and you're going to go out there and make a name right away. Prices for junk are high right now. Every idiot with a hatchback to pick-up truck is out there trying to hussle up a buck until junk falls. Learn this and cope with it right away. The most persistent and diligent with the most connections are the ones cleaning up right now.
Also hit up local business, be prepared to eat doodie. Most business will have a scrap metal person, but those who don't usually don't realize they need one or think scrap is worthless. Be professional but don't show your cards on the first pitch. You don't want to turn a non-scrap savvy business owner into a greedy metal hoarder. You want business owners to feel like you're doing them a favor and you don't want them to feel inconvenienced. Dress professional, get in there, tell them what you do and ask if you can help, give them a list of scrap items you take, and get out. Don't spend half the day there.
Last of all, E-business, learn what you can sell online and what you can't.
E-scrap is the bomb right now. Find junk computers, put in some work for yourself. Any time you have a load of scrap, double check everything with
ebay and ubid. It's not just scrap, sometimes it's antique or a replacement part. You never know. Also, find someone who can make you a website. Websites sell. They show people that you're current with the times. I don't know how many people have pulled me aside the minute I've met them and asked about my website or complimented me on it, and mine is pretty mediocre. It's a new age for scrapping. You have your older fellas with a flatbed and some tow dollys looking to torch cars and then you have guys like us with websites, Smart phones, small pick-ups, and print outs of google maps.
Follow my advice, you will succeed. I did.
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