I think I’ve noticed a trend in e-waste marketing that is different than other sectors. In my experience there is a large time lapse between the marketing and the business generated from the marketing. For example, the winter months are normally my downtime in lawn care. I use this time to do lots of breakdowns and market e-waste. However, phone calls normally take a couple of months to start rolling in. By this time, it’s close to spring and my lawn care is at its peak. I did the same thing in the summer and it took till the fall before I started getting the phone calls. Do you guys think this is a trend or do you think that most people simply tend to do their cleaning in the Fall & Spring?
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