if you are "running a business", then you need to MAKE THE TIME to check your expenses...that is part of it. If you do not, you probably won't be running a "business" very long. It is as IMPORTANT and calculating how much you are "making".
She should be able to get an idea of her expenses and then estimate as time goes along where those expenses are going. If they are rising faster than expected, then YES she needs to re-evaluate and see WHY they are...she could have an issue with her business model, what she charges, or her profits she is getting vs the costs involved to get them. she should look at each aspect of the business to see where these expenses are coming from and why they are going up. If that means having an audit by a professional, then does the costs make sense vs the savings. Many companies (like the power company) will do an audit of your power consumption and make suggestions.
Really, the 1st thing she needs to do is start acting like a business. That means paying attention to the BILLS and not just running around because "business is growing". It might be growing in the wrong way and it will shortly impact her so badly, she might not have a business left. All "profitable" activities are not the BEST activity to be doing. For instance, if I take on X client, but only profit a few $$ a month (the margin for a loss is very thin), then it isn't always the thing you SHOULD do. You have to think in terms of longer term...doesn't thing work longer term and if something changes slightly (say fuel pricing goes up), will this make the activity a LOSING one vs a profitable one.
Running a business is more complicated than just grabbing a business license and jumping into it. You have to learn how to manage the ENTIRE thing.
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