Yesterday I was called out of the blue buy a school principal I haven't worked in 2 years or so.
Several years back, when I first started in this business, one of the first things I did was work the county and city school systems. I visited each one explained our service and how we could help them. I made sure I left an impression and a card. I did follow up with each one for at least a year. This was a time when Gold was headed for the moon and competition was every where.
I apparently left a lasting impression I bought 800 + desk tops sans monitors and I'm not sure how many lap tops from a school system contact I made way back when.
Make sure they remember you.
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